3STRANDS SHOP - ARTIST SPOTLIGHT

Client: 3Strands Shop

Role: Filmmaker

Year: 2019

Golf With A Good Cause

3Strands Shop is a client I’ve had for a long time. I’m related to the owner, and I believe that because of my long-term relationship with the product and the cause, I’ve been able to meld both the impact of the message as well as the fashion of the product.

3Strands products are mostly bracelets made by victims of sex trafficking from countries like Cambodia, Vietnam and Haiti. Recently their product line has expanded to other clothing, handbags, and other forms of jewelry.

One aspect that we came up with that has proven successful is pairing the product’s allure with the power of the message to young influencers in different categories. This video features a golf professional, Nikki Bondura, or as she’s known to her influencee’s: Nikki B.

We filmed her during the course of a day at beautiful South Lake Tahoe. You may recognize the Edgewood Hotel and other pronounced landmarks.